Senior Digital Marketing and Campaigns Manager | NOTTINGHAM TRENT UNIVERSITY


Job Title: Senior Digital Marketing and Campaigns Manager
Location: Not Specified, United Kingdom
Salary: . pro rata)
Employment Type: Permanent
Reference Number: 3573_8937871


Job Details:

Be part of something bigger.

Doing things differently.

Senior Digital Marketing and Campaigns Manager

Grade I (£43,392 – £54,919 p.a. pro rata)

Full Time/Permanent

About the Role

We are seeking a dynamic and innovative Senior Digital Marketing and Campaigns Manager to develop, execute, monitor and report on targeted digital marketing strategies and campaigns across a range of digital and social platforms to drive student recruitment, brand and marketing objectives.

The role requires a deep understanding of all things digital marketing, and a passion for developing creative approaches to reach, communicate and influence a range of target audiences, primarily future students.

Reporting into the Head of Marketing and Campaigns, you will be a skilled digital marketeer with technical expertise across paid campaigns, social media and digital marketing. Adopting a user-focused and data-driven approach you will use your knowledge of analytics and understanding of insight to inform campaign activity and future decisions.

Day to day you will be developing and executing digital marketing and lead generation strategies across all markets, cohorts and channels. In this fast-paced environment, you will be adept at working collaboratively with our specialists in web, content, CRM and marketing to ensure user journeys are streamlined and content is optimised to meet objectives.

We are looking for a candidate who has demonstrable knowledge of running integrated paid digital campaigns, the skills to lead NTU’s social media strategy and an excellent understanding of SEO, paid search, digital media, paid social, GA4 and the digital marketing environment.

This is a new role in the team and offers the postholder an exciting opportunity to develop and shape their responsibilities whilst leading a team of digital marketing professionals.

Closing date: Monday 22 April 2024.

Interview date: Thursday 2 May 2024.

About Us

Our award-winning Department of Communications, Admissions, Marketing and Student Recruitment (CAMS) is responsible for engaging with key audiences including prospective students and driving forward NTU’s reputation and brand. CAMS remit spans student recruitment, admissions, applicant engagement, marketing and campaigns, social media. web and digital content, creative services, public relations and communications.

By working closely with internal and external stakeholders, CAMS supports the University to deliver on a broad range of strategic objectives and priorities with a key focus on recruiting students to meet NTU targets.

If you have a passion for student recruitment, marketing and communications and a drive to make a real difference, CAMS at NTU could be the perfect place for you.

In return, CAMS can offer you a culture of positivity, encouragement and mutual support. The senior leadership team are committed to nurturing talent and helping people reach their full potential. But most of all, CAMS believe in change and growth; in daring to do things differently.

For any informal queries about the role or the team, please contact Dani Jenkins, Head of Marketing and Campaigns at

Join Us:

  • Hybrid working – we encourage and offer a mixture of office working and working from home. You’re empowered to define how you work best for the benefits of your stakeholders.
  • Flexibility – take ownership over how you get your work done. We’re open to different working patterns and approaches.
  • 25 days annual leave, plus statutory bank holidays and 5 university closure days pro rata.
  • Salary Sacrifice Retirement Savings Plan with life assurance and income protection. Available to colleagues who choose to opt out of the contractual pension scheme. Minimum colleague contributions of 0% matched with minimum NTU contributions of 8%.
  • Range of health and wellbeing services, voluntary benefits, discounts, and savings for all colleagues.
  • Access to a wealth of formal and informal professional development opportunities to develop your skills and advance your career.
  • And a whole lot more

Come and be part of our success. Apply today!

Safe and Inclusive

At NTU, we continue to build an inclusive culture that encourages, supports and celebrates the diverse voices and experiences of our students and colleagues. We welcome the unique contributions that you can bring and we encourage people from underrepresented communities and backgrounds to apply to join our team.

Applications from job seekers who require sponsorship to work in the UK are welcome and will be considered alongside all other applications.

Whilst this role is currently eligible for sponsorship under the Skilled Worker Route, upcoming immigration rules (4th April 2024) changes may impact on eligibility for sponsorship, we recommend that you assess your eligibility before applying for this position. Visit for more information .

This role is covered by the Rehabilitation of Offenders Act (1974) and successful applicants will be asked to declare any unspent criminal convictions.



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