Retail Marketing Officer job vacancy

The Guide Dogs for the Blind Association

Overview: Retail Marketing Officer job vacancy in England recruiting now

Ref: 838769
Employer: The Guide Dogs for the Blind Association
Location: England, United Kingdom
Employment Type: Permanent

Job Details:

The retail marketing officer helps people with sight loss to live the life they choose by building awareness of the Guide Dogs Shop across all audiences through the development of engaging marketing activity and campaigns.

This is an exciting opportunity for a digitally savvy retail marketer with a go-to, entrepreneurial approach to put their stamp on a growing online and mail order business for a much loved, well-known brand. Guide Dogs is a top 10 UK charity supporting blind and visually impaired adults and children to live the life they choose. Our shop has recently undergone a major transformation and relaunch and we now have ambitious plans to grow at pace: developing new ranges, building new supplier partnerships, and attracting more customers to our gifting, homeware, pet and Christmas ranges through our upgraded retail platforms. Guide Dogs is privileged to work with some of the best minds in brand and retail, including Mike Wroe, former CFO and founder of Just Eat.

This role is Reading-based and will involve hybrid office and home working. This is a full-time role (35 hours per week). We offer 26 days paid holiday (pro rata, plus bank holidays) a year.

We offer a generous pension scheme, life assurance and enhanced pay for parenting and sickness leave. In addition, we provide an Employee Assistance Programme, flexible benefits package and discounts and cashback scheme to care for our people.

More details about this role, the Organisation and the recruitment process can be found in the attached candidate pack and job description.

We reserve the right to close adverts earlier than the closing date.


Guide Dogs welcomes applications from all sections of the community and actively encourages diversity to maximise achievements, creativity and good practice. We positively welcome and seek to ensure we achieve diversity in our workforce and that all job applicants and employees receive equal and fair treatment, regardless of age, race, gender, religion, sexual orientation, disability or nationality. We encourage applications from people with disabilities as they are currently under-represented in the organisation and guarantee an invitation to interview for all applicants with disabilities who demonstrate, within their application form, sufficient evidence to meet the essential criteria for the job.


Guide Dogs is committed to safeguarding and promoting the welfare of all children, young people and adults at risk of harm with whom we work. We expect all our employees and volunteers to fully share this commitment.

To be able to fulfil this role, the skills and experience we are looking for in a potential candidate include;


· Degree or equivalent in Marketing / Digital / Business / Retail or equivalent experience.

· Experience of driving growth in traffic, sales and profit through successful digital marketing campaigns

· Experience of managing relationships with external suppliers, agencies and partners

· Comprehensive knowledge and understanding of digital and print marketing techniques and strategies

· Innovative, ideas-focused, and willing to challenge the status quo


· Experience of producing mail order catalogues

· Knowledge of relevant systems and software: Photoshop, Illustrator, Shopify, Google Analytics

For the complete list of essential and desirable criteria necessary to be successful in this role please see the Person Specification within the Job Description below. The candidate pack contains more information about this role & the recruitment process at Guide Dogs.

If you are successful you will need to provide evidence of your right to work in the UK. We cannot provide sponsorship for this role.

How to apply

Applications need to be made using the online application form, accessed via the Guide Dogs website.

As part of your application ensure you provide evidence and examples of how your skills & experience meet the criteria as set out in the attached job description.

The system has a one-hour time limit. We would advise you to prepare your answers separately and then copy and paste into the online form once finalised.

If any mandatory fields are missed, a pop-up box will appear at the top of the page advising which sections require completion.

Please note that you’ll have to upload a CV as this is a mandatory requirement as part of our Safer Recruitment Policy.

Guide Dogs follow Safer Recruitment practices to ensure we are safeguarding the vulnerable people we work with. As part of this, we require a full work history with any gaps accounted for & a minimum of 2 professional referee details fully covering the past 5 years. If there is not enough space in your application form to provide this information, please ensure you upload additional documentation containing the additional detail.



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