Overview: Field Marketing Manager job vacancy in London recruiting now
Employer: Robert Half
Location: London, United Kingdom
Employment Type: Permanent
As a Field Marketing Manager, you’ll be responsible for putting in place marketing activities in the region based on the global marketing strategy to create awareness around our unique vision and generate new business opportunities.
As a key member of the Global Field Marketing team your responsibilities include:
End to end planning and execution of local field marketing plan aligned with marketing KPIs
Localisation and execution of regional marketing programs
Source, qualify , and develop strong industry-leading written and filmed customer stories and use cases ;
Collaborating with local media and construction associations to execute industry activities through partnerships in the region;
Working on multiple, simultaneous marketing programs that require both strategic thinking as well as high-speed tactical execution;
Defining a Marcom plan to support the growth of the company via superior thought leadership content delivered via PR, SM and or other relevant channels
Define local Digital Marketing channels and approach and work with internal stakeholders to initiate digital activity in the region
Coordinate local email, online content, services and user experience;
Own end-to-end local event coordination and organisation to ensure good presence and exposure of the business in the region in line with the Global strategy.
The successful Field Marketing Manager must be well-organized and very thorough. Communication skills and attention to detail will set apart the best among the candidates.
3+ years of Field marketing experience ideally in the construction industry
Region-specific background understanding the peculiarities of the local market
Ability to work independently against tight deadlines in a fast-paced, changing environment keeping a sharp eye on detail and accuracy
Proven experience carrying out marketing efforts, including planning, prioritising, and implementing a strategy
Must be a self-starter, highly motivated, independent and think through problems to come up with innovative solutions
Experience successfully interfacing with external vendors and external marketing agencies
Construction industry or construction tech background – a major advantage
Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to equal opportunity and diversity. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: roberthalf.co.uk/legal-information/privacy-notice.
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