Overview: CRM Manager job vacancy in West Midlands recruiting now
Location: West Midlands, United Kingdom
Employment Type: Permanent
A new and exciting position has arisen for a CRM Manager to join a growing consumer business based on the outskirts of Bath. The position is predominately remote so you can be based anywhere in the UK.
My client has introduced a new CRM system and this new role will be responsible for delivering an innovative strategy to improve client retention and reduce customer churn from their client subscription service. Reporting to the Head of Marketing and will set annual retention campaigns working closely with their brand, content and product teams to implement.
Working across all markets you will ensure they implement best practice customer relations strategies to engage consumers and their clients, you will be involved in email, SMS and push. They have a 3-year roadmap in place and this position will look at behavioural analysis, A/B testing, digging into the customer data and building targeted emails leading to higher conversions.
I am looking for someone who is demonstrable skills in a customer relationship management role and experienced in delivering successful client retention strategies, ideally within a subscription or loyalty-based business.
You will be passionate about customer retention and pioneering new strategies in this area with a proven track record of reducing customer churn. Substantial knowledge in CRM segmentation, campaign management, direct marketing, offer management, data mining, interactive marketing, database marketing, and email marketing is essential.
They are offering a competitive salary, 3% employer contribution, 33 days annual leave (inc bank holidays), paid birthday leave and many more benefits included.
Interested? Apply online today or contact Jo Aldred at Reed Marketing & Creative for further details.
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