Content Writer job vacancy

HB Commercial

Overview: Content Writer job vacancy in Cambridgeshire recruiting now

Ref: e5b19839-fd43-4d7e-b730-4e9d8101eca1
Employer: HB Commercial
Location: Cambridgeshire, United Kingdom
Salary:
Employment Type: Permanent

Job Details:

Content Writer Salary up to £25,000 pa Peterborough HB Commercial are delighted to be partnering with our growing client based in Peterborough. This exciting opportunity will allow you to develop high-quality content, blog articles, social media, emails and more.You will be tasked with producing engaging, innovative content and helping develop and manage a content marketing strategy.Responsibilities but not limited to Support all content marketing initiatives to drive traffic, engagements and leads that deliver sales and customer retention. Collaborates across functions to deliver an effective content marketing strategy and editorial plan to meet the business objectives. This role requires a brand publisher mindset: create the content our audience is looking for and then optimise the path to conversion. Editorial requirements include SEO optimisation, content categorisation and structure, content development, distribution and measurement. Development of editorial governance, so content is consistent with brand voice, style and tone. Editorial calendar and organisation workflows must be developed and managed. Producing and distributing editorial and press releases to industry-specific magazines and blogs. Channel management of digital content hubs and all supporting social channels, including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why. Measurement and optimisation of the program will be required on a regular and ongoing basis. Integration of content marketing plans with brand campaigns to drive the brand to demand.You will be expected to work Monday to Friday out of the Peterborough office.For a copy of the role profile, please apply now.

 

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