Commercial Development Manager | Keystream Group Limited

Keystream Group Limited

Job Title: Commercial Development Manager
Employer: Keystream Group Limited
Location: Yorkshire, United Kingdom
Employment Type: Permanent
Reference Number: JS000000000000570


Job Details:

Our lient in the Transport sector is recruiting for a Commercial Development Manager
The base location for the role is Leeds, however they can also offer flexible working days from home 2-3 days per week.

Position Summary

The Commercial Development Manager is accountable for the development and delivery of profitable, sustainable commercial growth plans across the Local Business Unit (LBU). It is expressly a revenue generating role and will also collaborate with and support both the network and marketing teams across the LBU to provide a first-class Commercial function to the business. The Commercial Development Manager will research and identify new business opportunities, including new markets, growth areas, emerging trends and potential partnerships. The Commercial Development Manager will act with integrity and role model client values and behaviours (‘our way’) across their business units and the broader business; and through effective leadership and stakeholder management, they will ensure the needs of local authorities, investors, customers, partners, and colleagues are met.

Key Accountabilities & Responsibilities

  • Support the Commercial Director to deliver the customer, pricing and growth strategy within the Local Business Unit, ensuring the business realises its market potential.
  • Support the SLT in budgeting, forecasting, and delivering revenue and passenger growth targets
  • Support the Marketing Team to deliver a comprehensive local marketing plan that meets its targeted ROI and delivers synergies across the LBU geographical footprint.
  • Work with the central revenue team to report on revenue and passenger performance in the LBU.
  • Use customer insights to identify revenue growth opportunities within the LBU
  • Identify opportunities and implement a business-to-business sales plan to deliver increased revenue from corporate partners.
  • In conjunction with the central commercial team and the LBU Commercial Director, develop and implement plans to transform the ticket purchasing process across the regional area in which the client operates, taking advantage of new and emerging technologies.
  • Be the Lead representation on multi-operator ticketing schemes and the development of multi-operator ticketing products.
  • Understand the wider economic market and identify commercial opportunities to generate new revenue streams.
  • Work with the PR Manager to develop a PR narrative for the client across the LBU geographical area, and to seek opportunities to maximise positive media coverage and commercial impact.
  • Support the Commercial Director to implement a comprehensive external stakeholder engagement plan, enhancing the company’s reputation and gaining support from the local business and political community.
  • Be accountable for the ongoing management and development of the concessionary fares agreement.
  • Other duties commensurate with the role as may be deemed appropriate by the line manager.
Skills, Experience and Leadership behaviours required
  • Track record of commercial management experience in the transport sector
  • Good intellect with strong analytical insight and financial literacy skills, able to quickly assess viability of commercial opportunities
  • Demonstrable record of achievements in a commercial and or marketing environment
  • Able to challenge the status quo and influence thinking of experienced colleagues resistant to change
  • Ability to engage with and influence senior external stakeholders
  • Results-driven and strategically focussed, but with a strong ability to get into the detail when necessary
  • Good intellect with an analytical insight and financial literacy to quickly assess viability of business opportunities, with a “can-do” attitude to solving issues
  • Understand risk management, be willing to push boundaries and take calculated risks to deliver long term strategic goals
  • Appreciation of the key challenges facing the public transport sector and its customers is essential
  • Degree educated, ideally with further post-graduate business qualifications desirable



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