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Social Media Manager (Hotel Brand)

Job Reference:
Job Title:
Social Media Manager (Hotel Brand)
Central London
Company Name:
Salary Band:
20,000 to 29,999
Salary Details:
£25,000 to £30,000
Job Level:
Manager / Mid-Level
Job Type:
Location / Region:
Central London
Closing Date:

Social Media Manager (Hotel Brand), Central London - £25,000 to £30,000

An expanding hotel brand who own a selection of Central London hotels are on the lookout for a Social Media Manager to join the team. They have a growing portfolio of high quality, fashionable, quirky hotels and are looking to expand and develop the hotel brands across social media, as such they are looking for a Social Media Manager to join the team.


The role will focus heavily on increasing engagement and brand building across social platforms for the hotels, this will involve identifying target markets and working to create high-quality content across multiple platforms. You will be the go-to on strategy and content creation, working across video, GIFs, photos and much more, creating social media stories and making sure new trends and techs are utilised to keep the social channels up to date and ahead of all competitors. You will get the chance to work across paid, owned and earned social strategies and will be expected to increase engagement for the hotels across social – for example utilising influencers, creating tone, involvement in events.


They are looking for someone highly creative who can show examples of content they have produced, ideally, candidates will be capable of taking photos, editing video, writing copy and utilising content in creative ways that will market the hotels in the best way possible. Candidates should have a passion for London, London life and the hospitality, travel and cultural scene in the city. The role will involve being heavily involved in hotel events and events in London that may link with target audiences making sure the hotels are well represented.


Responsibilities include:

  • Growing, developing and maintaining high quality social media output across multiple channels
  • Identifying target markets and audiences
  • Experience across platforms – Facebook, Instagram, Snapchat, Twitter
  • Planning content calendars
  • Producing content across video, photo, copy etc
  • Creating engaging content
  • Driving traffic towards websites
  • Keeping up to date with trends and tech
  • Reporting across social channels
  • Updates and tweaks to improve campaigns
  • Engage with community, deal with any issues, interact with guest’s posts
  • Support wider marketing team with all things social media
  • Paid social experience, advising on best practice

Requirements include:

  • Social media experience
  • A passion for London, London culture
  • Paid social
  • Ability to create engaging content
  • Digital media background
  • Multi-channel marketing and brand building understanding
  • A doer – keen to do new things and get stuck in
  • Creative
  • Videography and editing skills
  • Strong spoken and written English
  • Confidence to attend events and represent hotels brand / network


This is a great opportunity for a creative Social Media Manager who likes to be hands-on and produce really high-quality content, you will have creative input across the hotel brands and will have free reign to come up with great, market-leading ideas. If you think you would be interested please do get in touch.

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