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Media Planning Executive

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Media Planning Executive
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Job Title: Media Planning Executive

Location: Ollerton, Nottinghamshire

Salary: Highly Competitive

Closing Date: 24th January 2017

Join the UK’s number one short break destination. We are proud to have more than 7,000 team members across five Center Parcs Villages and Head Office, working to create memorable experiences for families in beautiful forest locations.

Media Planning Executive

Joining our Sales and Marketing team, you will be responsible for managing the media buying and leading on campaign management in order to deliver against targets for a wide media mix. This will involve channels such as television, cinema, radio, digital, video on demand, paid social media, display and more. 

Working closely with our media agency (and other agencies when required) you will be responsible for driving forward the media strategy in line with targets and objectives, and devising campaign plans throughout the year that will ensure that all media channels are continuing to improve and take advantage of any appropriate new innovations. You will also be the main point of contact within Sales and Marketing to ensure that everyone is working on the right campaign at the right time.

This is a data driven role, where you will use multiple points of data such as Google Analytics, DoubleClick Campaign Manager along with econometric modelling, brand tracking and campaign reports to provide insights to continually improve all of the key metrics associated with these channels.

You will also be required to think about the long term aspirations of the brand and work closely with the brand team to ensure that any creative that is going live across all of the channels we manage has the brand in mind along with commercial objectives. 

Essential requirements:

  • Demonstrable experience managing multiple media channels (e.g. TV, radio, cinema, display, VOD etc)
  • Ability to analyse and interpret data to maximise performance
  • Campaign management experience
  • Experienced in Microsoft Excel
  • Experience managing agencies, and presenting to a range of audiences up to director level 

Desirable requirements:

  • Degree level education in marketing and/or an analytical related subject
  • Some working knowledge of cross channel attribution tools and analysis preferred
  • Experience with digital display and programmatic buying would be a strong advantage
  • Experience within a leisure or travel environment preferred 

Closing date:  24 January 2017.

1st interviews to take place week commencing 30 January 2017

Center Parcs really is a fantastic place to work. The surroundings are exceptional, the camaraderie and team working ethic is unrivalled and the benefits are phenomenal. 

Here’s just a few:

  • Annual profit share bonus
  • Staff Reward Scheme
  • Free use of leisure facilities
  • Discounted Center Parcs breaks
  • 20% discount in restaurant and retail outlets

How To Apply:

Please click on the 'Apply' link below. You will be redirected to this vacancy on the Center Parcs Careers site where you will need to create an account and submit your application.

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